What is Youtube Advertising ?

YouTube advertising, done through Google Ads, is a way of advertising your video content on YouTube or in search results so you can maximize your user reach. This could be your video playing before a user views another's video or showing up in YouTube search results for people to watch in full.

Source: (oberlo.com)


Know More about YouTube Advertising :

  • YouTube Ads for Beginners: How to Successfully Advertise on YouTube (oberlo.com) - ouTube advertising is a powerful way to reach prospects. In this article, you'll learn about the different types of YouTube ads available in 2018, how to create your first YouTube advertising campaign, and some YouTube tricks to optimize it for success. Discover the benefits of YouTube ads on Oberlo's blog
  • YouTube Advertising: An In-Depth Guide to Advertising on YouTube (disruptiveadvertising.com) - No matter how good your video ad content is, without the right YouTube advertising strategy, it can be hard to get good results from your video campaigns. Unless you already have a big social media following, posting your video on Facebook or YouTube might get you a few thousand views, but if you really want your video ad to be seen, you need to run it on YouTube. However, while YouTube ad campaigns are set up and run through Google AdWords, YouTube advertising is very different from your standard paid search or even display advertising. In addition to targeting the
  • YouTube Advertising Guide: How to Advertise in YouTube Videos (wordstream.com) - Those ads that run before your YouTube video drive a ton of brand awareness and bring targeted new traffic to your site. Learn how to run YouTube advertisements, ranging from stationary banners to in-video video ads.
  • The Complete Guide to YouTube Ads for Marketers (blog.hootsuite.com) - Creating YouTube ads for your brand is an art and a science. Ask yourself: who's going to see this? Where and how might they be watching it?
  • YouTube advertising formats - YouTube Help (support.google.com) - There are several types of ads that may appear next to your videos when you've turned on video monetization. Ad format Placement Pl
  • YouTube Ads for Beginners: How to Launch & Optimize a YouTube Video Advertising Campaign (blog.hubspot.com) - Learn how to launch a YouTube video ad using Google AdWords and how to optimize your campaign to make the most of your budget.
  • About advertising on YouTube - Google Ads Help (support.google.com) - On YouTube, people can discover videos in various ways (for example, by searching on the YouTube search page, clicking suggested videos on the watch page, or choosing a video from the homepage
  • YouTube - Wikipedia (en.wikipedia.org) -
  • YouTube Marketing: The Ultimate Guide (hubspot.com) - Learn how to create, promote, and optimize your video content to grow your brand on YouTube.
  • YouTube Ads: Everything You Need to Know (adespresso.com) - Are you avoiding video ads because "it is complicated?" Don't do it, read this guide first! You'll learn everything you need to know to conquer YouTube Ads.
  • YouTube Display Advertising & How to Create a Great Ad (instapage.com) - Learn how to create persuasive YouTube display ads which can generate brand awareness while producing highly-targeted traffic that leads to sales.
  • How Youtube Ad Revenue Works (investopedia.com) - Many people make money off of their YouTube videos through ad revenue, but you might not know how Youtube Ad Revenue works. The answer is quite simple.
  • What is YouTube Advertising? (brightedge.com) - Understand what is YouTube advertising and what makes it successful. Learn what metrics you should use to determine YouTube advertising success.
  • YouTube Advertising Guide for Beginners (mailchimp.com) - This guide will teach you everything you need to know to get started with YouTube Advertising. Learn about YouTube ad types, and how to launch and optimize YouTube ads.
  • YouTube Advertising in 2018: Example Ad Campaigns + Best Practices (bigcommerce.com) - YouTube video ads can help grow your brand. Learn best practices to optimize your video advertising campaign today.
  • How Much do YouTube Ads Cost? [Updated 2020] (influencermarketinghub.com) - Google owns YouTube. We explore Ad formats and costs per Youtube Ad Format to determine the true cost of YouTube Ads. How much do YouTube Ads really cost?
  • YouTube Advertising with TrueView - Think With Google (thinkwithgoogle.com) - Get to know your customers. TrueView improves YouTube marketing efforts by only showing viewers videos they're interested in. More on Think with Google.
  • The Ultimate Guide to YouTube Advertising in 2020 - Single Grain (singlegrain.com) - One third of Internet users (1B people!) visit YouTube daily, so if you aren't taking advantage of YouTube advertising, you're missing out on a huge market!


These topics were mentioned multiple times across various sources:

  • YouTube
  • Keyword
  • Discovery
  • brand awareness
  • Homepage
  • Facebook
  • video campaign
  • video content
  • Persona
  • search results
  • video discovery ad
  • Display Network
  • advertising campaign
  • target audience
  • Analytics
  • Subscribe
  • video advertising
  • Placements
  • skippable video ad
  • landing page
  • TrueView video discovery ads
  • in stream video ad
  • potential customer
  • social network
  • AdWords
  • Sponsored Cards
  • related video
  • view rate
  • targeting option
  • social media


These are some relevant questions found across sources:

  • What is YouTube display advertising?
  • How to Run a YouTube Advertising Campaign
  • How to launch a YouTube ad
  • How To Create A YouTube Ads Campaign
  • What is YouTube Advertising?
  • What are YouTube ads?
  • How to Get Started with YouTube Advertising
  • How Does YouTube Advertising Work?
  • What is a YouTube Display Ad?
  • What is YouTube Display Advertising & How to Create a Great Ad


These are some relevant subsections found across sources:

  • YouTube advertising formats
  • Video ad formats for YouTube
  • YouTube Ads Formats
  • Display Ads on YouTube
  • YouTube display advertisements
  • YouTube overlay advertisements
  • YouTube video ads
  • About advertising on YouTube
  • Types of YouTube ads
  • YouTube Marketing Strategy


These are some factual sentences found across sources:

  • According to a report on ‘ The State of Video Marketing in 2018 ,' 81 percent of people are convinced to buy a product or service by watching a brand's video. (oberlo.com)
  • Plus, 76 percent of businesses say video helped them increase sales. (oberlo.com)
  • What's more, according to Google , when brands use TrueView, they can see views of existing content increase by up to 500%. (oberlo.com)
  • Reach As YouTube has over 1 billion users on the platform, and over 1 billion unique visits each month, YouTube advertising has the potential to reach a large percentage of the population when they are highly engaged. (oberlo.com)
  • According to Google, people who watch YouTube ads to completion are 23 times more likely to visit or subscribe to a brand channel, share a brand video, or watch more by the brand. (disruptiveadvertising.com)
  • Even those who don't watch to the end are 10 times more likely to do one of those things. (disruptiveadvertising.com)
  • The right size of audience will ultimately depend on your goals and your budget, but if you spent $20,000 producing a video and you are only predicted to get 500 views per week with your current settings, you may want to change something. (disruptiveadvertising.com)
  • There are several types of ads that may appear next to your videos when you've turned on video monetization For very short videos (around 30 seconds), certain video ad formats like non-skip, skippable, and bumper ads may be less likely to serve. (support.google.com)
  • Keywords are relatively less expensive to target on YouTube than in traditional Google Search: Views cost an average of $0.06 per click on YouTube, compared to the average Google Search cost per click, which is estimated to be between $1-2. (blog.hubspot.com)
  • As of August 2018 [update] , YouTube is the second-most popular website in the world, behind Google , according to Alexa Internet As of May 2019 [update] , more than 500 hours of video content are uploaded to YouTube every minute. (en.wikipedia.org)