Squirrly SEO: WordPress SEO, llms.txt and Content Audits
Quick answer
Squirrly SEO is the WordPress plugin IPSense and Smart Suburbs use to get sites ready for AI search: it publishes llms.txt and llms-full.txt, controls AI crawlers such as GPTBot and ClaudeBot, audits pages for AI citation readiness and adds structured data. It runs across our Smart Suburbs directory network and on client sites under our lifetime licence. Each setup still needs accurate content and a review of the generated settings.
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Questions this page answers
- What is Squirrly SEO used for?
- Can Squirrly SEO create an llms.txt file?
- What are Focus Pages?
- Can I use Squirrly SEO alongside another SEO plugin?
- Does a GEO audit score guarantee AI visibility?
Squirrly SEO at a glance
| Best for | WordPress sites preparing for AI search and Google |
|---|---|
| Not ideal for | Non-WordPress sites wanting a plugin |
| Standout feature | llms.txt, AI crawler control, GEO audit |
| Works with | WordPress MCP Adapter · Gutenberg, Elementor, Divi |
| Company | Squirrly Limited, London, UK |
| Official site | squirrly.co |
What is Squirrly SEO?
Squirrly SEO combines WordPress optimisation settings with tools for reviewing individual pages. Alongside classic SEO (sitemaps, canonicals, redirects, Open Graph, a live writing assistant and rank tracking), its 2026 releases focus on answer and generative engine optimisation (AEO/GEO).
That AI-search layer includes llms.txt and llms-full.txt generation, AI crawler controls for bots like GPTBot and ClaudeBot, a GEO/AEO audit that scores how ready each page is to be cited by AI, indexing integrations and structured data options.
Key features of Squirrly SEO
llms.txt and llms-full.txt
Squirrly generates and serves an llms.txt file that tells AI systems what your site covers and which pages matter. You can manage its content through the plugin. An llms.txt file does not guarantee that an AI service will use or cite your pages. Our Smart Suburbs team deploys custom llms.txt content across directory sites this way.
AI crawler control
Allow or block specific AI crawlers (for example GPTBot or ClaudeBot) through robots rules managed in WordPress. These rules rely on crawler compliance and are not a security barrier.
GEO/AEO audit and Focus Pages
Focus Pages organise optimisation tasks for selected pages. The GEO audit adds checks for answer structure and related signals; its score is guidance, not a prediction of citations.
Live Assistant and schema
On-page guidance works inside Gutenberg, Elementor, Divi and other builders, and answer-ready structured data is added automatically.
How IPSense and our clients use Squirrly SEO
This is a tool we run ourselves. Smart Suburbs, IPSense's hyperlocal directory network across Pune and Mumbai, uses Squirrly's LLMs File feature to publish a standard llms.txt on its directory sites, with sections for categories, locations and notes for AI systems. IPSense applies the same setup for client WordPress sites.
- Write a site-specific llms.txt: about, key categories, locations and guidance for AI systems.
- Paste it into Squirrly (Technical SEO → Tweaks & Sitemaps → LLMs File) and set AI crawler rules.
- Run the GEO audit on priority pages and fix the gaps it flags.
Need help with WordPress SEO?
Talk to IPSense about configuring your SEO tools and reviewing the pages that matter to your business.
Call Us WhatsAppWhere Squirrly SEO shines, and what to plan for
Where it shines
- Built-in llms.txt and AI crawler settings
- Combines classic SEO with AEO/GEO features
- Page-level guidance for ongoing content reviews
- Actively maintained (frequent releases in 2026)
What to plan for
- Many features and screens; the learning curve is real
- Understand the source and scope of each ranking report
- Overlaps with other SEO plugins; configure compatibility settings to prevent duplicate output
- Check feature availability and settings before deployment
Is Squirrly SEO right for your business?
A great fit if…
- You run WordPress and want llms.txt without manual file work
- You want guidance on why specific pages are not ranking
- You manage many sites and want one SEO system
We pair it with another tool when…
- You are happy with Yoast or Rank Math and do not need AI features
- Your site is not on WordPress
- You want a lightweight plugin with minimal settings
Why it is in the IPSense toolkit
Squirrly helps us manage WordPress SEO settings and organise AI-related files without editing each site manually.
Tools we use alongside Squirrly SEO
| Tool | When we use it |
|---|---|
| Screpy | External audits and rank tracking for any platform |
| AltText.ai | Automates image alt text, with human review |
| Internal Linking | Automatic inline related links |
Compare all twelve tools side by side in our AI writing and SEO toolkit for 2026.
Squirrly SEO: frequently asked questions
What is Squirrly SEO used for?
Squirrly SEO helps manage WordPress optimisation, from metadata and sitemaps to content guidance and page audits. Use its suggestions to plan improvements, then check the results on your website.
Can Squirrly SEO create an llms.txt file?
Yes. It provides options to generate, edit or upload llms.txt and llms-full.txt files. These files organise information for AI tools, but they do not guarantee crawling, citations or recommendations.
What are Focus Pages?
Focus Pages let you prioritise important pages and review optimisation tasks for each one. Treat the guidance as a checklist to investigate alongside your content and search-performance data.
Can I use Squirrly SEO alongside another SEO plugin?
Compatibility settings can allow this, but overlapping features need careful configuration. Make sure only one tool controls each output, such as titles, canonicals or structured data, to avoid conflicts.
Does a GEO audit score guarantee AI visibility?
No. The score highlights checks within the tool. AI answers also depend on the question, available sources and the system generating the response. Useful, accurate content and human review remain essential.
Sources
This page combines IPSense's hands-on use of Squirrly SEO for our own businesses and clients with Squirrly SEO's published information and independent rating sites. Core features were reviewed against the official WordPress plugin listing on 29 October 2026.
Need help with WordPress SEO?
Talk to IPSense about configuring your SEO tools and reviewing the pages that matter to your business.
Call Us WhatsAppRelated tools in our toolkit
ScrepyWebsite SEO audit, rank tracking & uptime
AltText.aiAutomatic alt text for images
Internal Linking of Related ContentsAutomatic inline related links for WordPressAbout our toolkit: IPSense Consultancy holds lifetime licences for the tools in its software toolkit, uses them in its own businesses and provides them to clients as part of its premium services. Vendors do not pay for placement, and links to vendor websites are not affiliate links. Product names are trademarks of their owners.